Browse a great range of pretend play toys and pretend playsets. Our toys are designed to stimulate the imaginations and verbal skills of your little ones!
Whether it is playing fairies with a fairy wand, jungle animals with an animal mask, pretending with a play tea set or baking set, or using one of our self contained playsets for pretend play, your little ones will benefit from open ended play. Playing with these toys will help them to develop their creativity and problem solving skills.
Playing pretend can also help to develop social skills. As children learn to negotiate and collaborate with their friends or playmates through the process of creating their stories.